Tenant guarantors explained: Reducing risk & increasing confidence

With affordability pressures rising and referencing becoming more stringent from 1st May, tenant guarantors are playing an increasingly important role in helping renters secure homes and giving landlords greater peace of mind.

flatfair will break down what their Tenant Guarantor is, when they’re needed, and how guarantor services can support letting agents, landlords, and tenants throughout the rental journey. Emma will also explore the key benefits of using a professional guarantor solution, common misconceptions, and how it can streamline lettings while reducing rent arrears and void risk.

Speaker

Emma Parsons

Sales & Partnerships Director, flatfair

Emma Parsons is the Sales & Partnerships Director at Flatfair, leading strategic growth across the lettings and build-to-rent sectors. Emma works closely with agents, landlords, and property operators to deliver solutions that remove barriers for renters and reduce risk for property providers. With extensive experience in partnerships and rental market challenges, she is passionate about improving access to housing through smarter affordability tools, such as tenant guarantor options, while helping the industry let faster and more securely.